Product strategy, app development, website design, implementation, and launch
A ground-up digital product build connecting product planning, interface design, application development, the public website, account flows, implementation, configuration, analytics, and launch support.
On the live site
This is the live site exactly as customers experience it today: responsive, fast, and built to turn visits into inquiries.
A digital product has to work on two levels: the application must be intuitive for users, and the marketing site must explain the value clearly enough to earn the signup. Building those pieces separately would create friction in the brand, message, and onboarding journey.
The project connected product definition, UX, interface design, application development, responsive web design, account flows, implementation, configuration, and analytics. The public story and the in-product experience were designed to feel like one brand.
Billt has a unified application and website foundation rather than a disconnected prototype and landing page. GA4 and Search Console provide acquisition measurement while product events support continued refinement.
Program map
The project is presented as one operating system rather than a list of unrelated services.
Visual highlights
Each image reflects a distinct part of the system, from positioning to execution to measurement.
The product structure, interface, and interaction system turn the core concept into a clear user journey.
The marketing website explains the product, establishes credibility, and leads users into the application.
Configuration, analytics, account flows, and launch details connect the visible experience to a reliable operating system.
Program outputs
Each item was built to work with the others, not as an isolated deliverable.
Analytics foundation
Every partnership includes Google Analytics 4 and Google Search Console configuration so campaign, content, and conversion decisions are grounded in real behavior.