About 2BlockMedia
Built to connect the work that drives growth.
2BlockMedia is a digital marketing and technology agency led by strategy, strengthened by design, and measured by what happens after launch. We bring websites, search, advertising, content, branding, automation, and digital products into one connected system so businesses can move with greater clarity and momentum.
Based in the Rocklin and greater Sacramento region, we work with local organizations throughout Placer County and Sacramento County while supporting ambitious clients across the country.
2B
Growth gets harder when every part is working alone.
A website can look impressive and still fail to convert. Advertising can generate traffic while poor follow up loses the opportunity. Search visibility can grow without producing qualified leads. Branding can attract attention without giving people a clear reason to choose the business.
2BlockMedia was built around a more connected approach. We look at how each part of the customer journey supports the next, from the first search or advertisement to the landing experience, lead capture, follow up, reporting, and long term customer relationship.
That means our work may begin with a website, campaign, identity, or automation challenge, but it is always shaped by the larger business objective.
Founder Led
Meet EJ.
Founder & Digital Growth Strategist
EJ founded 2BlockMedia to help businesses connect strategy, creative execution, technology, and measurable growth without managing a disconnected collection of vendors.
He works directly across website strategy, search visibility, paid media, branding, ecommerce, automation, and digital product development. His role is to understand how the business operates, identify where growth is being lost, and connect the right capabilities around the opportunity.
EJ has worked with organizations across ecommerce, senior living, home services, local services, retail, and other growth focused industries. His approach combines close client involvement with practical execution, giving businesses a partner who can understand the larger system while staying connected to the details that affect performance.
Based in the greater Rocklin and Sacramento region, EJ leads work for businesses throughout Placer County and Sacramento County as well as clients operating across multiple markets nationally.
Strategy stays close to the work.
2BlockMedia is founder led by design. EJ remains directly involved in the strategic decisions that shape client work, while the right creative, technical, media, and production capabilities are brought together around each project.
Connecting messaging, design, development, conversion paths, search foundations, analytics, and performance into an experience built to support the business.
Aligning SEO, local visibility, Google Ads, Meta Ads, landing pages, creative, and lead quality so traffic is connected to meaningful outcomes.
Creating the visual systems, campaigns, content, and marketing materials businesses need to present themselves consistently across digital and physical touchpoints.
Using AI, workflow automation, integrations, ecommerce systems, and custom applications to reduce friction and make growth easier to manage.
Different industries. The same need for a connected system.
2BlockMedia works best with organizations that have moved beyond isolated marketing tasks and need their digital presence, campaigns, creative, and operations to work together more effectively.
Our experience includes:
Ecommerce & Product Brands
Senior Living & Care Communities
Construction & General Contracting
Roofing & Home Performance
Landscaping & Outdoor Living
Real Estate & Property Services
Home Services & Specialty Trades
Retail & Consumer Brands
Food, Agriculture & Lifestyle Brands
Local & Professional Services
Technology, Apps & Digital Products
Fitness, Education & Training
Close enough to understand the market. Built to work beyond it.
2BlockMedia serves businesses throughout Rocklin, Roseville, Lincoln, Auburn, Loomis, Granite Bay, Sacramento, Folsom, Citrus Heights, Rancho Cordova, Elk Grove, Carmichael, Fair Oaks, Orangevale, Placer County, and nearby El Dorado Hills.
Our local work is shaped by firsthand familiarity with the greater Sacramento and Placer County business environment. Our systems, collaboration, and execution also support clients with customers, locations, and growth goals across the country.
The process begins with the business, not a predetermined package.
Every engagement begins by understanding the current position, the desired outcome, and what is preventing progress. From there, 2BlockMedia defines the right combination of strategy, creative, technology, acquisition, and measurement.
The goal is not to add more activity. It is to make each part of the system more useful to the next.
Understand
Learn the business, audience, offer, current performance, constraints, and goals.
Prioritize
Identify the highest value opportunities and the sequence in which they should be addressed.
Build
Create the strategy, messaging, design, technology, campaigns, and workflows required.
Connect
Ensure the website, traffic sources, lead capture, follow up, and measurement work together.
Improve
Review real performance and continue strengthening the system.
The work should be visible. The outcome should be measurable.
01 / Ecommerce↗
02 / Senior Living↗
03 / Home Services↗
04 / Digital Product↗
Puff Exchange
A full ecommerce build connecting brand direction, responsive website design, WooCommerce configuration, catalog structure, product presentation, customer flows, conversion foundations, analytics, and launch implementation.
Sierra Regency
A focused senior living campaign system designed to help more families discover Sierra Regency, understand the lifestyle, and take the next step toward a tour or availability conversation.
Innovative Windows & Glass
A broad redesign and growth system spanning the website, search visibility, Google Business Profile, business cards, apparel, flyers, banners, retractable banners, hats, digital marketing, video, and AI phone automation.
Billt
A ground-up digital product build connecting product planning, interface design, application development, the public website, account flows, implementation, configuration, analytics, and launch support.